Aura is a digital security tool that offers identity theft protection, credit monitoring, and online security features. But for many people, it might just not feel like the right fit. Maybe the price seems a little high for what you actually use. Or perhaps you just want something simpler or more private. In this guide, you'll find ten alternatives to help you choose the right protection for your data, finances, and peace of mind.
Ugnė Zieniūtė
August 27, 2025
Aura takes a broad approach to digital security, offering identity theft protection, credit monitoring, and antivirus software. However, it might not be the right fit for everyone.
The key is understanding how to protect your personal information in a way that works for you. That could mean prioritizing credit monitoring, focusing on data breach alerts, choosing a provider with strong privacy tools, or all of the above. Aura does many of these things well, but it's not the only path to staying safe.
If you decide Aura isn't the right option for you, try one of our top alternatives. Many other services offer competitive identity monitoring, credit alerts, dark web scanning, and a VPN or antivirus software — sometimes with more flexible plans and better support.
Best for: Strong privacy tools and high usability
NordProtect is a new name in the identity theft protection space, but it's built by the team behind NordVPN, which is known for its commitment to digital security and user privacy. While Aura bundles a broad set of credit and family safety features, NordProtect focuses on protecting your online footprint and personal data at the source.
Highlights:
Why consider it?
The NordProtect vs. Aura comparison comes down to priorities. Aura leans into all-in-one protection with credit, family, and financial tools. NordProtect, meanwhile, emphasizes core identity and financial protection — pairing strong credit monitoring and recovery support with seamless integration into Nord’s wider security ecosystem.
Best for: Budget-conscious users
Identity Guard is owned by the same company as Aura and offers a similar suite of identity theft protection services, only at a lower price because its Value plans start at $5/month. The Family plan covers up to five adults and unlimited children, with parental controls included in higher-tier plans. Identity Guard provides a good balance between value and protection with credit and bank account monitoring.
Highlights:
Why consider it?
If you're looking for effective Aura identity theft protection alternatives without the premium price tag, Identity Guard delivers solid value and flexibility.
Best for: Enterprise-grade protection
IdentityForce (from TransUnion) offers a high-trust option for users who want government-level credit monitoring and compliance. Major corporations and federal agencies use it, but it also includes a couple of helpful features for families. Keep in mind that different subscription tiers come with varying levels of fraud insurance coverage.
Highlights:
Why consider it?
For those who've been victims of identity theft before or simply want best-in-class detection, IdentityForce is among the strongest Aura alternatives.
Best for: Data breach victims and post-incident support
IDX focuses on what happens after your data is exposed. It's a good choice for people who are dealing with the fallout of a breach because it offers hands-on support with identity restoration, lost wallet recovery, and breach-specific guidance.
Highlights:
Why consider it?
If your information has already been compromised, IDX helps you take action and regain control.
Best for: Simplicity and quick setup
PrivacyGuard isn't flashy, but that's part of its appeal. It's fast and easy to set up, and it gives you a clear snapshot of your credit and identity status without unnecessary complexity.
Highlights:
Why consider it?
If you're overwhelmed by Aura's feature set or long onboarding, PrivacyGuard gives you a simplified experience with plenty of substance.
Best for: Users who already use the McAfee antivirus
If you already use McAfee for antivirus protection or device security, you can add its identity theft protection service for less than Aura's standalone plans. It includes identity theft monitoring, password management, and VPN access. The McAfee+ Advanced Family plans include parental control features. The Social Privacy Manager alerts you if your personal information is freely visible or being misused on social media.
Highlights:
Why consider it?
McAfee offers the whole ecosystem if you prefer bundling all digital security tools in one place, often at a lower cost than Aura.
Best for: Comprehensive identity and device protection
LifeLock, powered by Norton, offers a full suite of online privacy and security features, combining traditional identity theft protection with antivirus software, parental controls, and cloud backup. The premium plan provides three-bureau credit monitoring, investment account monitoring, and dark web alerts.
Highlights:
Why consider it?
It is arguably Aura's biggest competitor in terms of scope, and it gives more control over which tools you want to use (especially with device-level security).
Best for: Families with children
LifeLock's family-focused plan includes two adults and up to five children, which makes it a practical option for households that want shared protection under one account. It includes Social Security number monitoring for minors and dedicated restoration support if any family member becomes a victim of identity theft.
Highlights:
Why consider it?
Aura's family plan is pretty good, but LifeLock's family-focused tools, especially for child protection, can be more tailored and user-friendly.
Best for: Comprehensive coverage at a fair price
ReliaShield isn't the most talked-about provider, but it consistently delivers strong protection at a straightforward price. All plans include monitoring, alerts, and full recovery support without upsells or hidden fees.
Highlights:
Why consider it?
If Aura's pricing seems inflated or you dislike tiered access, ReliaShield offers a more transparent, flat-rate experience with no gimmicks.
Best for: Real-time monitoring and privacy reports
Bitdefender is best known for its antivirus software, but its Digital Identity Protection service offers a focused approach to monitoring your personal data online. It zeroes in on breach detection, real-time exposure alerts, and visibility into where your data is circulating.
Highlights:
Why consider it?
Bitdefender provides a tech-forward option for users who want control over where their data appears online without a high price point.
Different identity theft protection services offer different benefits. Before switching from Aura or signing up for the first time, ask yourself the following:
Ugnė is a content manager focused on cybersecurity topics such as identity theft, online privacy, and fraud prevention. She works to make digital safety easy to understand and act on.
The credit scores provided are based on the VantageScore 3.0® credit score by TransUnion® model. Lenders use a variety of credit scores and may utilize a different scoring model from VantageScore 3.0® credit score to assess your creditworthiness.
You have numerous rights under the FCRA, including the right to dispute inaccurate information in your credit report(s). Consumer reporting agencies are required to investigate and respond to your dispute but are not obligated to change or remove accurate information that is reported in compliance with applicable law. While this plan can provide you assistance in filing a dispute, the FCRA allows you to file a dispute for free with a consumer reporting agency without the assistance of a third party.
No single product can fully prevent identity theft or monitor every single transaction.
Some features may require authentication and a valid Social Security Number to activate. To access credit reports, scores, and/or credit monitoring services (“Credit Monitoring Services”), you must successfully pass your identity authentication with TransUnion®, and your VantageScore 3.0® credit score file must contain sufficient credit history information. If either of these requirements is not met, you will not be able to access our Credit Monitoring Services. It may take a few days for credit monitoring to start after a successful enrollment.
NordProtect's dark web monitoring service scans various sources where users' compromised personal information is suspected of being published or leaked, with new sources added frequently. However, there is no guarantee that NordProtect will locate and monitor every possible site or directory where consumers' compromised personal information is leaked or published. Accordingly, we may not be able to notify you of all your personal information that may have been compromised.
Identity and cyber protection benefits are available to customers residing in the U.S., including U.S. territories and the District of Columbia, with the exception of residents of New York and Washington. Benefits under the Master Policy are issued and covered by HSB Specialty Insurance Company. You can find further details and exclusions in the summary of benefits.
Our identity theft restoration service is part of a comprehensive identity theft recovery package that offers a reimbursement of up to $1 million for identity recovery expenses. To access the support of an identity restoration case manager, you must file a claim with HSB, which NordProtect has partnered with to provide the coverage. HSB is a global specialty insurance company and one of the largest cyber insurance writers in the U.S.